The Content Framework to Rule Them All [INFOGRAPHIC]

As we create content, it can be very easy to fall into the trap of posting certain types of posts over and over. Whilst falling into a rhythm of content creation can be very helpful productivity wise, it can also be detrimental to our social channels.

The 60 30 10 Rule is a framework that breaks down the three distinct parts that should make up all content marketing strategies.

The three sections are broken down into:

• 60% engaging/informative content

• 30% external content shared to your own accounts

• 10% promotional content

Check out the full infographic below for a complete breakdown of each section! And you can also learn more about the 60 30 10 rule here.

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